Carbon neutral and the packaging paradox
An English A-level student known to me has frequently asked what’s the difference between an oxymoron, a paradox and irony?
A couple of packaging labels put the question into full perspective. Both companies claim to be carbon neutral – a noble aim in a world more geared towards sustainability than of old. Some businesses are concerned about how far their products travel and how they are made and have been making strides to improve for years or even decades.
Yet their packaging…
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