At the start of this month, I asked the major supermarket chains via Twitter what innovations they were putting in place for Plastic Free July.
Many of the major supermarkets have commitments to reducing plastic under their sustainability policies, as outlined on their websites.
But none of them responded, despite their pledges on sustainability. So, I concluded, they didn’t even take advantage of the annual Plastic Free July campaign to show how their commitments on plastics might be working. No innovations to announce: no plastic free aisles; no removal of plastic on eggs, for example.
Meanwhile, a Dutch supermarket chain was shown up by a consumer for wrapping individual carrots in plastic to “protect them”.Read More »Big stick for single carrots wrapped in plastic